Andy Murray Moments

Andy Murray Moments

Andy Murray is cashing in on the craze for non-fungible tokens (NFTs) by selling the “moment” he won the Wimbledon tennis tournament in 2013.  A fan favorite in the world of professional tennis, Murray’s moments clearly capture the emotion the...
The Division Risk

The Division Risk

As previously written, we are big believers in the future of NFT’s (Non Fungible Tokens) and especially the role they can play in sport.  I’ve been watching the tokenization scene a bit as headlines pop up around European Football (soccer) teams launching their own...
Crypto.com and Aston Martin

Crypto.com and Aston Martin

As you can probably tell, I’m partial to headlines that involve two of my favorite things: Sports business and cryptocurrency.  It’s no surprise that the crypto industry is targeting sports properties to gain credibility and influence.  The branding plays are nice and...
#MLBNFT

#MLBNFT

It was only a matter of time before we saw “America’s Game” boss organization, Major League Baseball, follow in the footsteps of The NBA with an NFT play.  NFT’s for sports collectibles makes a lot of sense, along with the digital art and one-of-a-kind historic (or...
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